Well if shill was illegal man, they'd be hiring a lot more of the boys in kevlar for doing raids. Fundamentally I don't care of Bell owned media tells me Bell internet is faster.  That's because I refuse to use their product.  My internet is provided by a 3rd party provider.  

The real issue in something like this is the objectivity of the media as a whole. When CTV news becomes a mouthpiece/advertising conduit for questionable "facts" of another mothership - owned product well it simply takes away the credibility of the media.  Coincidentally, the same media is falling out of a favour by the populace. Perhaps integrity DOES matter.  

Commentary provided by media today is so predictable it's cliche.